Claap

Verdict: Claap combines async screen recording with an AI meeting recorder. It captures Zoom or Meet calls, summarises them, and (on Business) pushes notes into your CRM. It fits remote sales, customer success and product teams who want one place for both recorded walkthroughs and meeting notes. If you only need quick async screen messages, Loom is simpler. If you only need meeting notes, a dedicated notetaker is cheaper.

Pricing

Plan	Annual (per recording user)	Monthly	Includes
Basic	Free	Free	10 videos per user, 300 minutes total, basic AI summary
Pro	$32	$40	Unlimited recordings, 1,000 min/month, 500 AI credits, 10+ integrations
Business	$60	$75	Unlimited time, 1,000 AI credits, CRM auto-fill, AI coaching, deal insights
Enterprise	Custom	Custom	SSO, SCIM, API

The key pricing rule: only people who record pay. Everyone else gets a free Basic licence in the same workspace. A 20-person team with 4 sales reps recording calls pays for 4 Pro seats ($128/month annual), not 20.

Where Claap fits

• Sales and customer success teams that want call recordings, summaries and CRM updates without manual note-taking (Business).
• Async walkthroughs and meeting recordings in one library, searchable with AI.
• Mixed teams where only a few people create content.

Where it falls short

• Price per recorder is higher than Loom's Business plan ($18/user monthly).
• The free plan (300 minutes total) is a trial, not an ongoing option.
• The CRM features sit on the $60 Business tier.

Choose Claap if

• Your team runs customer calls and wants AI notes plus CRM sync
• Only a minority of the team records, so per-recorder pricing works in your favour

Avoid Claap if

• You need simple async screen messages. Use Loom
• You want polished, edited product videos. Use Tella
• You only need meeting transcripts. Compare Otter.ai or Fathom

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